logos
Your logo should be the cornerstone of your brand.
A logo is the one piece of your branding that people initially judge, and can be the difference in attracting customers, or not.
Logo design shouldn’t just be pretty. Effective logo design is well thought through, bespoke, reflecting your brand values and differentiating you from your competitors.
I create logos that are aesthetically pleasing, gaining recognition quickly, are wonderfully distinct and unique. Built from scratch just for you.
Lets build something awesome together,
click here to send a message.
LogoLounge honors
I am thrilled and honored to have several of my logos, chosen, and published in Logolounge books, and featured in two logolounge annual logo trend reports.
Logo trend reports: 2022 report | 2024 report
Logo gallery
Branding
A strong brand can help achieve business goals and targets.
Creating a brand that’s strong takes know-how, skill, effort and time. A brand identity is much more than just a logo. This is what distinguishes the brand in the mind of consumers and customers from other brands.
Brand Identity:
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The soul of your brand
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Shapes how people feel about your brand
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Includes personality, tone of voice, and overall perception
Visual Identity
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The face of your brand
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Covers your logo, colors, typography, and design elements
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The visuals that represent your brand across all touchpoints
If you're interested in starting an exciting branding project, why not get in touch.
If you think you might need rebranding keep scrolling for more information.
Rebranding
Rebranding your business or product can be a daunting task to undertake. It is, however, a rewarding process that can deliver significant commercial benefits.
Rebranding can breathe new life into your business or product, but it has to be done with a focus on strategy, a clearly understood process, creative vision and thought, and most of all for the right reasons. A brand is the sum of all of the touch-points that come into contact with current or potential customers. These touch-points include the logo, stationery, marketing materials and website, business premises, vehicles and even how your staff communicate with your customer base. In short, your brand is the much bigger picture, but the logo is on the front line.
There are many reasons to rebrand, I have listed a few below:
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A merger or take-over of a company or organisation
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A period of considerable growth
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Moving with the times
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A change in company strategy
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Reflecting a change in the type of products that you sell
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To differentiate a business from other competitors
If any of the above sound familiar then you might want to consider a rebrand.
If so, there are a few things that you should consider…
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Why are you thinking about rebranding?
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What scale of rebranding are you considering?
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What changes (if any) have happened at your business recently that may affect your rebranding?
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Have you compiled any research?
I would never advocate change for change's sake, a rebrand doesn’t have to be a complete overhaul of the whole company image, it should be driven by the need for a rebrand.
Does your business need rebranding? Take the first step - get in touch.